LinxyHelp Guides & support

Branding your Connection card (for site owners)

In short

Everyone who enrolls with your site through LinxyPass carries your Brand as a card in their Linxy App, and taps it to sign in. By default the card is a field of color derived from your Mark with your name across it. Under Brand appearance on your LinxyPass partner page you can replace that field with your own artwork and add an icon — either by uploading a finished image or by building one from a color, a pattern or a photo in the page itself.

Two things are not yours to change and are worth knowing before you design anything: the platform draws your Brand name, the trust badge and the action bar on top of whatever you send, and your artwork is reviewed before it goes live. The white name sits across the top of the card, so the top third of your image should be dark. Artwork that measures below the legibility floor there is not refused — but it is flagged to you and to the reviewer, and you can ask for a manual review if you believe it reads fine.

Where the card appears

Your artwork appears in exactly two places, both inside the Linxy App: on your card in a member’s Connections list, and as the cover across the top of the screen when they open your Connection. It is never used on a web page, in an email, or on your own site — the login image your site shows is a different asset with its own editor (see LinxyPass for site owners). A member who pins your Brand to an iPhone home screen gets your card artwork as the icon; on Android the icon is your color with your initial.

The card, and what the platform draws

The card is 358 × 172 points, and your artwork runs corner to corner behind it. The platform then draws three things over your image, and nothing you upload can replace them:

Drawn by the platformWhereWhy it is not yours
Your Brand name, in white, with the icon beside itA band across the top — the text zoneThe name is always platform text so a card can never claim to be someone else
The trust badgeA small white chip in the cornerA badge baked into artwork would be a forged badge
The action bar: Connect · Website · Sign inFlush along the bottomIt is the member’s controls, not your message

A soft darkening is laid over the top and the left of your image before the name is drawn, so that white text has something to sit on. It is applied only when artwork is present, and it is the same on every Brand’s card. Do not bake a darkening of your own into the export — the card would be darkened twice. Everything below the band and above the bar is yours. Use the The zones and Full guide buttons on the Brand appearance page to see the geometry drawn over a live preview, and to download the 1074 × 516 template with the zones marked.

TEXT ZONE — keep dark FREE ZONE — yours Connect Website Sign in Measured here 12 cells across the band; the worst one is the verdict Not yours the bar is drawn over the image 1074 × 516 pixels — the same shape at three times the size
The legibility measurement is taken in cells, not as an average, and that is why a card that is dark on the left can still be flagged. The band is divided into twelve cells and the palest one decides. A photo that is dark where your name starts and bright where a long name ends used to pass on average and fail in practice; now it is flagged. Keep the whole width of the top third dark, not just the corner the name begins in.

What to supply

Card backgroundIcon
FormatPNG or JPEGPNG with a transparent background
Size1074 × 516 pixels, or any larger image in the same shape — it is resized for youSquare, 256 × 256 or larger — resized to 256
File limit2 MB after resizing512 KB
Legibility floor4.5:1 against white, measured across the top bandNot measured
Where it showsThe whole card, behind the platform’s textBeside your name in the band

The card and the icon are one submission. Upload or build the card, add the icon if you want one, choose where the band sits (Where the band sits lets you nudge which part of the image is under the name; Center resets it), review the preview under This is what the reviewer will see, and submit. One review decision covers both.

Building a card instead of uploading one

If you have no artwork, Build a card makes one in the page. You choose a style — a single Brand color; a pattern with a base and an accent color; or an image you upload, position and zoom — then add a subline and your website, and either submit it directly or download the PNG it produced. Shade the top darkens the top of an image for you, up to a limit, so that a photo you like can be made to pass the band. The builder produces an ordinary 1074 × 516 image that goes through exactly the same checks and the same review as an upload; it is a faster way to a card, not a way around the rules.

The checks

CheckOutcome if it failsWhat you are told
Readable image, right formatRefusedWhich format is needed
Dimensions and shapeRefusedWhether the problem is size or shape, with the size you sent
File sizeRefusedYour file’s size and the limit
Legibility across the top bandAccepted, flaggedThe ratio measured, the ratio required, and the instruction to keep the top third dark, full width

Legibility is advice rather than a gate because your artwork is yours and the reviewer is a person. A flagged card goes to review with its measurement attached; Request a manual review lets you say why you believe it reads. Be aware the measurement is stricter than it once was: artwork that passed earlier this year can be flagged today.

Review, withdrawal and removal

Artwork is reviewed before it goes live. Until then your existing card — your color, or your previously approved artwork — is what members see; a submission never replaces a live card until it is approved. You can Withdraw a submission while it is waiting. Once artwork is live, Remove artwork returns the card to your Mark color immediately, and the same is true of Remove icon. Linxy can also take approved artwork down after the fact, in which case the card falls back to your color.

No time is promised for review. If a launch depends on the card, submit well ahead of it.

Symptoms, causes and fixes

SymptomCauseFix
“The card needs to be 1074 x 516, or any larger size in the same shape”Wrong aspect ratioExport at 1074 × 516, or at any multiple of it
“The icon needs to be square”Non-square PNGExport a square PNG, 256 or larger, transparent background
Legibility warning despite a dark left sideThe band is measured in cells across its full widthDarken the whole top third, not just where the name begins
Members still see the plain color after submittingReview has not happened yetWait; the live card never changes until approval
The card looks darker in the App than my fileThe platform’s own darkening over the top and left, plus one you baked inExport without a darkening of your own
Artwork disappeared and the card is back to colorYou removed it, or it was taken downCheck the Brand appearance page; resubmit if appropriate
My login image on the site did not changeThat is a different assetEdit it from the login-image editor, not Brand appearance

Things people commonly get wrong

“I will put our wordmark where the name goes.”The name is always platform text and is drawn over your image. A wordmark in the band will be covered by the name.
“A legibility flag means it was rejected.”It means the reviewer sees the measurement. Structural failures refuse; legibility advises. Ask for a manual review if it reads.
“It passed in June, so it will pass now.”The measurement moved from an average to the worst cell. Re-check anything you re-submit.
“Submitting replaces the card straight away.”Nothing changes for members until approval. Submit ahead of the date you need it.
“This is also the image on our login page.”The card lives inside the App only; the login image is a separate asset with its own editor. Two surfaces, two assets.
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